Category: Advocacy    

Thanks to everyone who attended the District Library Meeting on February 20 and to those of you who provided such excellent feedback so far. Please keep the feedback coming. I have extended the date to collect feedback before the survey until March 8 in order to give a few people some more time to respond.

At the meeting, attendees each completed 2 worksheets individually and then discussed them in small groups. They then presented summaries and highlights of discussions to the whole group. Those summaries, compiled with your input, will be posted here soon.

Please, if you didn’t have a chance to attend (or if you attended and want to do more) take some time to provide your feedback to the district library center by completing two or more of the topics on the attached worksheets and returning them to your district consultant either via email or delivery to ADM-dis:
· Interlibrary Loan Interlibrary Loan Questions
· Delivery Delivery Discussion Questions
· Online Resources: Ebooks and Audiobooks Online Resources Ebooks and Audiobooks
· Online Resources: Reference and Databases Online Resources reference and databases
· Consulting and Special Technology Projects Consulting and Special Projects Discussion Questions[1]
· Library Advocacy and Marketing Library Advocacy and Marketing Discussion
· Trustee Development and Board Governance Trustee Development and Board Governance Questions
· Staff Continuing Education Continuing Education for Staff Discussion

Please share this message with your staff with interest and knowledge of these areas. Anyone and everyone who is interested can submit feedback.
Feedback submitted on or before March 9 (date extended) will be included in the summary of responses and a follow-up survey analysis that will be used in District Library Negotiation decisions and future planning.

Challenge yourself and your staff to complete one, two, three or all of these worksheets.

Below is a brief update of things that happened at the DLC and Systems Meeting that took place in State College on Oct. 25-26.

The Optimization Task Force presented an overview and introduction to a piece of the work of the project that has been done so far. The basic concept and process was reviewed. Case studies of some other state re-structuring projects were presented by task force members, including detail about changes that had been made in Illinois, Massachusetts, and Tennessee. The core concepts and goals were discussed and the group of district administrators, system administrators, and district consultants had table discussions about things that they liked about other state models and things that were important for inclusion in any new model for PA. Please look on webjunction for summaries of the work so far.

At the consultant’s session:
Lewis Maurer did a brief presentation about Spark, the open source project for a statewide ILS and library catalog in PA. He distributed information and answered questions. He emphasized the benefits of a statewide shared bibliographic database and explained how the cooperative system works with a User Group, Advisory Council, Committees, and membership. It is community supported. They are currently offering “early adopter” pricing based on circulation, renewal pricing guaranteed for 5 years, and waived migration fees, training fees, and development fees for the first year. (What a deal!) Learn more about it at palibrary.org or ask me for a copy of the handouts or other perspectives from the presentation and discussion.

Consultants had a brief discussion about IDS and an upcoming survey. Ask if you have questions about IDS.

A New annual reports software will be used for Plans for the Use of State Aid
At the DLC Consultant’s Session, OCL advisor Eileen Kocher explained and demoed the new LibPas software (a work in progress) that will be used to enter annual report data and Plans for the Use of State Aid, rather than Bibliostat’s Collect that we have used in past years.
Training will be small short videos, but I don’t anticipate much need for watching training, as the interface seems very user-friendly. It will, however, be important to read the definitions of the questions very closely this year.
We will be completing Plans for the Use of State Aid using the new software in November. The budget side will be a little bit different than in the past, but it is easy to understand. Another change is that there will be options for “pre-waivers” if you know you won’t be meeting a standard in the coming year.
There will not be paper signature sheets for the plans this year.

The group of administrators and consultants listened to a presentation about “Building Digital Communities” and the Edge Benchmarks. You’ve seen the links in the Compendium about these projects. If you are interested, let me know and I can share more handouts and info from those discussions. The buzzword used was “Digital Inclusion”. Libraries are commonly community anchor organizations. IMLS has a role in the National Broadband Plan. Libraries should register their location as a digital education provider at connect2compete.org.

Kathy Silks did an update on PA Forward and highlighted a number of great statewide partnerships that have been established on behalf of libraries. Check out the database of ideas to do more projects and demonstrate how your library is incorporating Basic, Information, Civic & Social, Health, and Financial Literacy.

SB1225 was briefly discussed, but not much detail was shared. OCL staff said it would be signed by the Gov at 2:30 on Friday, Nov. 1 at an event with invited people. It goes into effect in about 6 months. Currently, OCL is working with district consultants to compile and search for answers to FAQs.

Attached, find notes from the Youth specialist focus part of the meeting that was written by Linda M that you can download.
Youth DLC Meeting Oct 2012
YouthDLC handoutsOct2012
These notes were also sent directly to the CALDYouth mailing list.

If you are interested in reading the handouts of testimony at the Public Hearing for Senate Bill 1225/Library Code Reform Legislation that happened on Wednesday, September 21, 2011, please download and read this pdf scan of copies distributed at that meeting. Library Code Public Hearing for Senate Bill 1225

You can also refer to the text of Senate Bill 1225.

Read more about events in Washington DC on May 9 and 10:
http://www.ala.org/nlld

This week I attended a workshop with Pat Wagner offered by the Office of Commonwealth Libraries.
Posted here, find the handouts with many brilliant tips for good Project Management and Setting Priorities: Project Management and Priorities Sheets by Pat Wagner 2010

Library workshops are sometimes especially valuable for the networking opportunities brought by in person communication and time given to reflect on library ideals in the presence of others.
Below are some random musings I had at and just after the workshop.

What Do Libraries have in Common?:
-Library staff want people to use our organizations and valuable information resources to improve their lives and communities.
-Libraries think that literacy and good citizenship is important.
-Libraries value education for everyone who is interested.
-Libraries are asked to meet minimum service standards to receive funding.
-Libraries receive some combination of funding from government and donations. Most are not-for-profit, or are not charged sales tax.
-Libraries employ human beings and use technology to some level.
-Libraries all have collections of things we loan to people who want to borrow them.

What’s Different?
-Programs we choose to do
-Populations we choose to prioritize
-Items we decide to buy
-Marketing messages we send
-The politics of our local operation
-Local community needs we choose to meet
-How much money we spend
-Who pays for the services
-How long you have to wait in line
-How much space we have available and how well we maintain our facilities
-How we plan

In summary, librarians want people to use our organizations and valuable information resources to improve their lives and communities. We all have different specific ways we do it, but we believe in basic service standards that we aim to meet.

Don’t let money get in the way of serving people with a genuine need for library services. Focus on the positive, instead of on the budget changes. What can you try to reinvent? (See this handout from the DLC Leadership Workshop–Jonelle and Linda attended from our district): Destroy and Rebuild Your Business Model

Together we can demonstrate the value of resource sharing and collaboration in our library community, at the local library, system, district, region, state, and national level. Cooperation often trumps competition when we share the same core mission ideals of meeting literacy needs.

Feel free to continue the conversation below. What are your thoughts on libraries, cooperation, and resource sharing?

ALA Washington Office Webinar: Libraries and the Elections, How You Can be Involved and Make a Difference

You may have heard that there’s a midterm election coming up in November. In this ALA Washington office webinar we’ll look at what library supporters can legally, ethically and effectively do to get involved. Ensuring that candidates understand the importance of libraries is one of the most important ways to have our voices heard, whether at the local, state or federal level. Join us to learn 10 specific techniques for being engaged in democracy at its most basic level — through the electoral process!

Date: Wednesday, September 15, 2010
Time: 4:00 PM – 5:00 PM EDT
Space is limited.
Reserve your Webinar seat now at:843991994

After registering you will receive a confirmation email containing information about joining the Webinar.

System Requirements
PC-based attendees
Required: Windows® 7, Vista, XP or 2003 Server

Macintosh®-based attendees
Required: Mac OS® X 10.4.11 (Tiger®) or newer

Sign up to view in your own office or let me know you would like to stay after the meeting and watch it with a larger group.

Click here to register: http://www.sirsidynixinstitute.com/
Live webcast: Advocacy for Libraries: In Our Own Interest
Duration: 60 mins
Presenter: Stephen Abram, MLS

As promised at the event on Capitol Hill in D.C. at ALA Annual 2010, SirsiDynix and Gale Cengage Learning present a webinar on advocating for libraries. Advocacy has two main goals – to promote the library and to gain support, funding and endorsement of libraries’ roles in our communities and society. Stephen Abram has been involved in both internationally for his entire career. This session will explore both tried and true methods as well as some of the emerging strategies that are gaining traction. As the world of information and technology changes rapidly, it is even more critical that libraryland positions itself well for the future. Libraries matter.

Stephen Abram, MLS, is past-president 2008 of SLA and the past-president of the Canadian Library Association and Ontario Library Association. He currently serves as vice president for strategic partnerships and markets for Gale Cengage. Prior to Gale, he was vice president for innovation for SirsiDynix and chief strategist for the SirsiDynix Institute. He was electronic information publisher at Thomson after managing several libraries. Stephen was listed by Library Journal as one of the top 50 people influencing the future of libraries. He has received numerous honours including the 2009 Roger Summit Award, and speaks regularly internationally. His columns appear in Information Outlook, Multimedia & Internet@Schools and OneSource. He is the author of ALA Editions’ bestselling Out Front with Stephen Abram and contributed to ALA’s 2010 Boomers and Beyond. His blog, Stephen’s Lighthouse, is a popular blog in the library sector.

Read this update from the PA Library Association: palibraries.org for detail on the funding needed for a balanced PA state budget.

A balanced budget in PA and funding for many programs (possibly including public libraries) hinges on the successful passage of FMAP funds.
Here are some information resources about FMAP provided as a resource:

or just learn about the health care system and the different points of view: from The New Republic or this one from a .gov.

Be informed and provide information. If your reference staff have time to do more research, feel free to post new links in the comments below.

Speak your mind as a citizen about what matters to you. Libraries enhance democracy by helping to create an informed citizenry of people able to educate themselves about issues of finance, health care, technology, government services, living well together in a shared nation and world and so much more.

Check out this workshop in Harrisburg, sign up with your PANO membership, which you receive courtesy of district funds.

Here’s a direct link: PANO Workshop

Lobbying and Advocacy -
The Most Important Tool in Your Mission Toolbox
with Joseph M. Geiger, CAE, Executive Director

Pennsylvania Association of Nonprofit Organizations
Friday, August 20, 2010
9:00 a.m. – 12:00 p.m.
(registration begins at 8:30)

PANO Building
777 East Park Drive
Harrisburg, PA 17111

Throughout the history of the United States, advocacy by nonprofits led to fundamental reforms in our society that have saved and improved lives and strengthened our democracy.

Pennsylvania’s nonprofits are facing unprecedented challenges. Many nonprofits are coping with declining and disappearing contributions, grants, traditional corporate support and government lifelines. When resources dwindle, the community’s need for services grows.

Advocacy is arguably the most important tool in the box in fulfilling community mission. Government officials, including the Internal Revenue Service, expect charities to be engaged in the policy process. Some say, if a nonprofit is not lobbying, it is not doing its job. So many nonprofits don’t understand the rules of engagement, so it gets left to a few. That is not sustainable and not powerful. As nonprofits find themselves in competition for scarce resources, advocacy becomes increasingly crucial to an organization’s performance. The stakes are too high for nonprofits to stand on the sidelines.

This half-day workshop will provide you with tools and tips to help you engage in conversations with your elected officials at all levels of government. You will learn the rules by which we must adhere. The timeliness of this program is great given the upcoming fall elections.

This program will provide you with:

Who should attend? Nonprofit Board Members, Executive Directors, Government Relations Staff – everyone intending to engage in our democratic process!

Cost: $59 members; $106 nonmembers
Early registration ends on 06/20/2010.
Regular registration starts on 06/21/2010 and ends on 08/20/2010.
Late registration starts on 08/21/2010.
All times are 12:00am (GMT-05:00) Eastern Time (US & Canada).

Below, find notes, updates, and handouts from the DLC meeting that took place on March 18 and 19th at the Holiday Inn in Grantville.

R. David Lankes, Director of the Information Institute of Syracuse, gave a live presentation on New Librarianship.

See more of what he has done online: Use Online Presentations
· In the field of content (music, books, journals, movies, etc), there is a shift from ownership to rental: You own nothing except the right to use it.
· Libraries have biases!
· What is your library’s mission? What is your mission? Does it answer why?
· “The mission of librarians is to improve society (through facilitating knowledge creation in our communities)”
· What is your favorite book and WHY? It is usually what you learned that helps you be a better you is usually the reason.
· Librarians are often obsessed with process…we rarely ask WHY. Ask why and why not?
· To question something is to determine its value and its strength. It is not to criticize.
· Why get more stuff if you have less staff to make it useful?
· Artifacts (like contracts) are not the result of the conversation. Stop worrying about archiving old conversations and start worrying about starting the new conversations.
· A roomful of books is not a library. An empty closet with a librarian could be called a librarian.
· Route of things/artifacts is not the way to always go.
· What should we change about our ILS? Should libraries be the host for everything else?
· How can you share your library shelves with your community?
· Who loves to “read”? Most people love to learn, imagine, escape, enjoy. It is not the act of reading that people love.
· Librarians have an obligation to tell the community: “[this] is what you need to know.”
· “Take away my people, but leave my factories, and soon grass will grow on the factory floors. Take away my factories, but leave my people, and soon we will have a new and better factory.” Carnegie
· Don’t rally on the steps with librarians because that looks like self-preservation. The people need to speak.
· Ask users: What problem are you trying to solve when they come to the library? That should answer the question of what resources are most valuable.

Libraries are not “natural”. There’s no theory. We, as people, built libraries—we are powerful.
Librarians should be radical change agents.
Policy should be rare, vague, and only what you need to apply.

David Lankes suggests that the best days of librarianship are ahead of us since libraries are positioned to lead in knowledge trends. Libraries are:
o Focused on knowledge and conversation
o Dedicated to social action, leadership, and innovation
o Dedicated to serving the people

Lankes shared two very unusual examples of lending. A library employee’s dog was “bark coded” and loaned! At another library, sections of a garden were bar coded and loaned to library users for seasonal use.

Lankes recommends that we consider the collection, the community, the library facility in our planning and “thought experiments”. He views public librarians as being intellectually honest and neutral, but not unbiased.

What is the mission of the library and libraries? He reminds us that people do things, not the library. The mission of librarians is to improve Society through facilitating knowledge creation in their communities. Those who recommend greater collection size but fewer staff fail to recognize that staff will be far less useful to them as a result of such change.

Lankes compared the customer’s experience at the traditional tall reference desk to the experience of meeting the Wizard of Oz.

Take away the materials, the facades, and we are still libraries, the blood of the community. A cut in libraries is a slash in the community. People need to show scars from budget cuts. The public needs to stand up and defend us, and we need to serve them well.

We need to be “of the community” instead of “for the community”, and we need to ask what problems people are trying to solve, not what they want. The next step is to map out successes.

Make two assessments:
* Where will you have the greatest impact?
* Where do you need to make an impact? How will you be part of that conversation?

Three panelists participated in Lankes’ presentation: Trish Calvani, Mary Frances Cooper, Carnegie Library of Pittsburgh, and Dan Parker, Oil City DLC,
-Trish emphasized the importance of getting out, seeing what’s important in the community, and looking ahead.
-Mary Frances shared that a library board thought elected officials would be seen as the enemy when cuts were made to the library. Eventually that board received funds needed to keep the library open for one year.
-Dan commented that poor communications are part of poorly performing libraries, and that we need to respond to pressure from staff and our community for innovation.

Lankes commented that virtually every component of a public library is a service. We give power to our communities through what we do. Question something to make sure it is good. He recommends that “policies be rare, vague, and employed only where needed.”

If you seek to serve everyone you end up serving no one.

Lankes gave an example of a central library frequented by the homeless who were destroying the bathrooms. The librarians hired the homeless to work as bathroom attendants and in this way resolved much of the problem that existed.

His final recommendation: You must prioritize services with communities. Librarians can be the mediators.

A Regionalized Approach to Library Services, presented by M Clare Zales, Commissioner for Libraries.
Here’s the handout: Regions PowerPoint

Basics: Commonwealth Libraries is redrawing the Pennsylvania Library Map based on the need to partner in library development across the state. We need to start thinking about how to use district funds differently.

Please contact me with any input, questions or comments after you have reviewed Clare’s handout related to this new regionalization. Feedback on regional planning will be included at the September 2010 DLC/System meeting.

Important note: Anne Kruger will no longer be our district’s advisor. We now have a team of advisors with Bonnie Young, Connie Cardillo, and BJ Urling as the primary contacts to work with our region, which includes the district centers of York (York and Adams), Lancaster, Lebanon, Chambersburg (Franklin, Fulton), and Capital Area (Cumberland, Dauphin, and Perry.)

LSTA focus groups took place as a part of the LSTA funding process for the state and IMLS to understand what makes grants most effective.

A discussion of a possible statewide CMS (content management system) for library websites took place. Drupal, Joomla, and WordPress were discussed as options for a platform to make website creation easier and possibly more to a standard. Stay tuned for where ideas on this project go. The discussions were exciting for libraries who aren’t yet on an advanced CMS.

At the District Consultant’s Session:
Anne Kruger, Youth Services Advisor, announced that 9/1/10 is the deadline for statistics for the One Book, Every Young Child Trunk usage. The trunks were received on Friday, March 19, at the DLC meeting and will be available to libraries soon.
Two trunks are provided for our district. CCLS gets one. DCLS processes the other and will soon release instructions for its reservation through June Weaver at ESA-ill.

Diana Megdad, Bureau of Library Development, recommends that you join WebJunction if you have not already done so!
Sign up at webjunction.org
Pennsylvania has its own site:
* Continuing education and sharing of information in a community is the primary benefit.
* Many courses cost only $5.00. Some are free.
* Fund raising resources are listed.
* ACCESS PA training is offered at no charge.
* Library news is welcome. Consider Web Junction the “communications place.”
* Library Spotlight for special recognition

Mary Maguire, Montgomery County, Norristown Public Library, shared POWER Library news. Unfortunately some libraries purchased databases before realizing they would be part of the “new” POWER Library. She advises that libraries be patient and wait to see what is funded in the next state budget. One consideration is to get EBSCOhost on a regional basis.

Eileen Kocher, State Aid and Statistics, is working on an “accounting for dummies” manual that’s based on the kinds of questions arriving from libraries. She suggested that contracting on a regional basis for audits could save money. For cost savings, libraries also might go to a public accountant (PA) for audits instead of a CPA.

Eileen stated that a library can withhold providing special requests (holds and ILLs) for library materials from people outside the library’s service area. A vigorous discussion on this topic took place.

For cost savings it’s recommended that any system or district collaborate with others and plan to purchase OverDrive as a larger group and not as an individual system/district. OverDrive is open to this. Their customer service and tech support are superior to that of NetLibrary (which was just bought by EBSCO from OCLC.) There is discussion that a statewide OverDrive group could help us to reduce costs and increase service.

State-wide Integrated Library System (ILS) Task Force presented by Susan Pannebaker, Director, Bureau of Library Development, and Lisa Rives Collens, Schlow Centre Region Library.

Here are the handouts from that presentation:
StatewideILSGoalsandTaskForce

StatewideILSHandouts

Briefly, the ILS Task Force launched its work 5 months ago. The goals include statewide resource sharing and delivery. This is about the customer. Please see the handout for important details.

John Houser shared information on Evergreen, the open source software that will be at the heart of the state-wide ILS we are striving for. Almost the entire state of Georgia uses Evergreen for its ILS. Currently Houser and associates are working with a pilot for the new system. A statewide ILS should allow for:
* Greater functionality
* Ability to customize the interface

We will share customers and bibliographic records statewide when this ILS is in place. Libraries will not be able to see data from other libraries unless needed. Evergreen will allow:
* Emailing a citation
* Creating private or public lists and tagging materials
* Adding comments to an individual’s record
* Including reviews

Holds will be managed by Evergreen. Reports are created centrally and made available to libraries. We don’t yet have a cost model that can help recognize potential cost savings for state-wide Evergreen usage. Acquisitions are currently not part of the Evergreen model under consideration.

Clare Zales reported that a good portion of PA will be involved with Evergreen in 4 years. Houser predicts that current Millenium Libraries will be offered to make the switch this fall.

PaLA Next Generation Progress Report,
presented by Jonelle Darr, Director of the Cumberland County Library System.

Here’s the handout: LiteraciesfromPALA

The vision document has been approved and the task force is developing funding options. Meetings were held with 4 gubernatorial candidates.

State Budget Advocacy
Glenn Miller provided a state budget update. Pennsylvania’s 8.9% unemployment rate for February 2010 was the highest since the 1980’s. Glenn’s message: “Libraries are seeing the very people who need us the most. Don’t close us out. Help us restore more access to libraries for our constituents.”
PALAAdvocacyHandout2010

Glen highly recommends person-to-person communication in sharing these messages.

If you have further questions about the DLC meeting happenings, or input to share, please comment or start a conversation.

Check out the recently released recommended talking points from PaLA for the organization’s position on state budget advocacy for 2010.

PALA is encouraging library advocates to ask for a $3 million dollar increase in the Library Access Appropriation, primarily to restore the POWERLibrary electronic resources, and a 5% increase in all other library appropriation funds.

Read all about it at their website: palibraries.org.

Also see a handout provided at the DLC Meeting in Grantville and at the Trustee & Friends Institute.
Share the information with your Trustees, Friends, and library users. PaLA Handout

Joey Rodger spoke at PaLA on Monday. Here’s a link to the article some of her presentation was based on: Public libraries: necessities or amenities?

What do you think?
Registered users of the site can comment below.

PaLA and our many supporters continue to push hard with the message that libraries need to be a priority in the next state budget for level funding. The voices of many thousands of library users and advocates have been heard, but in this economy the challenge for level funding is mighty. So now it is time to take the next big step.

Please mark your calendars and begin to plan for the week of July 20-25 which will be PaLA Call-In Week. Libraries face the real possibility of a 50% cut or worse so we need to ratchet up our efforts to support level funding which preserves vital federal dollars as well.

Monday through Friday of that week, we’re asking that library supporters call Governor Rendell’s office and the offices of their State Senator and State Representative to urge them to make libraries a priority for level funding.

Shortly, we will provide you with some additional information to help with the calls. We want to marshall every possible land line and cell phone to serve during Call-In Week.

Resources can be found at the PaLA website, www.palibraries.org. You’ll find our state budget updates but also Talking Points, Frequently Asked Questions, Advocacy Soundbites and links to recent news stories that point out why libraries need level funding in the next budget.

For now, we ask that you begin thinking of all of the ways that you can encourage and organize as many calls as possible during Call-In Week. We will provide more information on the message and strategy next week.

The District Library Center Leadership Workshop took place on June 4 and 5. Many opportunities to seize this moment to showcase your leadership skills in changing times were highlighted while district center and system leaders assembled in a “brain trust” to talk about leadership strategies that could help bring PA libraries to greater success.

Below you’ll find a few highlights from the meeting and some of the ideas that were discussed. Here, see the detailed notes from Nancy Deering Martin that were recorded from discussions at the meeting: leadership-conference-summary060809 We used the attached list of questions to prepare for the meeting. Big Questions It might be a nice exercise to try to answer the questions yourself or to use them with staff to start them to thinking about ways to improve libraries. Ideas that came out of the discussions and networking with others during the meeting included extensive talks about regional and statewide collaboration on technology, statewide library card, a statewide referendum for more stable funding, and much more.

M. Clare Zales Update Highlights:
Leadership is about showing up and being present in the community. Leadership is individual and shaped by accumlated experience.
During this “fiscal crisis” our ideas and values of leadership will be essential. We all know that changes in the library community are coming and we will need principled leadership. We need all the different types of leadership responses to be shared. We need to stay informed and motivated because this is a challenge like no other in Clare’s career.
As for the budget, the cycle is off-trend in that it started with S.B. 850 instead of with the House. The databases that POWERLibrary offers would cost more than $40,000/library and if lost may be hard to get back. Especially critical is the precedent that could be set if Keystone funds, restricted receipt funds, are eliminated for libraries and are allowed to be spent on other things. Ask politicians why the deep cuts to libraries? Tell the stories about how your library gives users opportunities that help to keep them off of food stamps and other assistance programs.
There is so much at risk. Even our status is threatened. Lead through this time with commitment and verve.

Nancy Deering Martin on Change Leadership:
The periods of calm that used to allow time for recovery and preparation are infrequent now. We need to learn how to communicate and implement change better.
Identify and act on staff who are either Engaged, Disengaged, or Actively Disengaged.
People don’t leave organizations though, they leave bosses.
The greater number of decision makers the less likely something will happen.
Lead more lament less.
There is often a great difference between intent and results. Good leadership brings projects to good results.
Don’t let “tyranny of the inbox” conquer you.
Identify your own leadership strengths and your individual style. Work with it. (A good exercise for identifying strengths was completed.)
Spend more time on Planning and Problem Prevention to reduce time spent fire fighting. Your routine organizational work will someday be less daunting.

POWERLibrary Marketing
The Ivy Group will be working to create a marketing plan for POWERLibrary. They told us about their plan to make POWERLibrary more accessible and accepted ideas and feedback. The planning for this project is still in the research phases.

See what other libraries are doing for advocacy:
NCLD’s advocacy campaign
Example from NY